Web site optimization on search engine rankings

The role of marketing in the network is the largest search engine rankings of. Because the search engine is a relatively fixed customer traffic and higher quality. But the search engine is included in many sites, how to make your site appear on the first page of search results then?

This requires a large number of professional expertise, such as potential customers for the key word used to conduct analysis; for your website optimization web site; for the laws of the various search engines and so on to develop other strategies.

Services, GOOGLE ranked: The Chinese search engine, the user is most GOOGLE search engine rankings and therefore, we mainly GOOGLE mainly, if you click the mouse made light e-mail or a phone call to us, we will within a week to deal with this business, you have to ensure that site (1-2 months in the GOOGLE top)

Service II position Baidu: Baidu search engine is the best present a Chinese search engine. Baidu currently ranks charges, but relatively more expensive, how to make web site you have to spend a relatively low cost of obtaining Baidu month in the first page of this 100? Similarly, please contact us as soon as possible.

Ranking of Google Website

Google to adopt a new generation of advanced technology, the Internet itself the basis of the link structure of related sites, using automatic methods to classify, for each of your inquiries, to provide accurate results quickly.  Google with its unique page-level (PageRankTM, patent-pending) technology, breaking the traditional classification of the concept of network, bringing revolutionary Web search.  Google search fast and high accuracy.

 Google can store a snapshot of the page, when the web server can be temporarily interrupted when you navigate to the page content.  If can not find the server, Google’s website can also be a temporary emergency.  Web page snapshot from the store to find the information much faster than conventional links, although the information obtained may not be up to date.  And in many cases may be from the “404 Not Found Error” (page not found error message) them.

Site visit:
 Google often surf the net, searching for new information.  Google also allows you to provide new information on the site.  However, Google will analyze the site’s content, using different lengths of time to decide whether or not to use website.  First of all, enter the URL, including the prefix http://, such as http://www.google.com/.  About this site can also be added, but the only Google reference that does not affect the Google page layout.

Google to promote Chinese enterprises as the first choice

Channel from China published data, Google users in China to promote, from the eastern coast of China occupied a large proportion, especially in Beijing, Zhejiang, Guangdong, Fujian, Shanghai, Jiangsu and Shandong provinces and cities in seven, to occupy the total number of customers more than 79%; from the number of customers, the customers in Beijing to promote the proportion of GoogleE most, accounting for 15.1%, followed by Zhejiang and Guangdong, two provinces, respectively 14.4% and 13.8%. Put into words but the number and put in effort, the two provinces of Zhejiang and Guangdong are the business users are more than 18%, ahead of other provinces and cities invested enterprises; from the launch site to promote the nature of Google, the customer from Beijing more industry-based site or professional site, while those from Guangdong or Zhejiang, promoting customer, business or the company’s Web site for more than 90%; put the key word from the choice of an analysis of characteristics, we can see Beijing as a result of the information and administrative advantage, and concentrate a large number of small and medium-sized professional web site or industry, it put the key word Beijing customers more choice of industry words or image of the delivery site, and customers in other provinces, more directly aimed at the enterprise product or service, select products or services that running for the keyword.

3 Keys to get rank in Google

Today, Google has grown into a monopolistic edge in the global search engine, count it for Yahoo and AOL to provide search services, Google is currently the global market share of over 80%. Simple conclusion is that if your website is not in a good Google ranking, then your network even if the marketing strategy is a failure.

In order for Google to optimize your website and the promotion of the corresponding, first of all have to understand what Google is based on the rules to assess a site for a particular keyword ranking value. Of course, in addition to Google’s engineers, no one really knows the secret, but the study shows that the impact on Google ranking factors that have the following three aspects:

1. Link Popularity.

In China, someone translated as “Link Popularity” is Google used to judge the value of a site the primary means. We all know there is a Google toolbar PageRank green scale is used to indicate the site’s links to a wide range. PageRank value from 0-10. Web site links here, including internal links, and even into the links and even link, the most important of which is connected to the link. Google, through the quality of these statistics and the number of links to the site to determine the PageRank value, the higher the value the higher the ranking. After the site built so you need to put in a lot of time and effort to get a large number of external links, especially from high PageRank value sites.

Generally speaking, if a site’s PageRank value is 4-6, it indicates that the site has good traffic; if more than 7 on whether the quality from the site is very good to a well-known.

2. Page Title;

Search engine through keywords to select the site, and the title of Web site search engine to find keywords is the main destination – you through the analysis of Google’s search results can be found very clearly this point. Therefore, you must first determine your site’s main keywords (generally selected 1-5), and then reflected in the words of the Title of the page to.

Displayed in the browser in addition to the top of the Title tag, the text inside the main page title is often also played a significant role, one that contains the main keyword <h1> </ h1> format the title page can also place a great role.  In addition to this title <h1> </ h1> label is the best definition of <font> no.  However, the reality is that most people looking for the page are not to do so.

3. Keyword Density.

Key addition to the need to appear in the title of which also requires the entire page inside a certain frequency.  You need to in the title, the paragraphs content (text content) page header and footer, Alt Tags or labels are not shown inside the arrangement Keywords <comment>.  These words may not be a, but a group of highly related words.  For Google, there is analysis showed that there Home 7% to 10% of keyword density.  In addition, according to research Addweb, keywords in the home for which the frequency of 8-10 times better.

Of course, you must increase the keyword density to be careful to use certain skills, rather than pure keyword stuffing, otherwise you may be Google sentence for Spamming (cheating) and be punished.

Google know more than the top three key points, you know how to optimize and targeted promotion of your website.  Good luck!

Google ranking is not depend on 1 webpage optimize only

GOOGLE, many of my friends talk about rankings, always thought that it is a single tab page optimization, in fact, this view is wrong.

I do GOOGLE ranking services, to do the work of the following steps:

Step One: Site Diagnostics, including:
Diagnosis of site structure: to see the suitability of the search engine used to;
Web page diagnosis: to see whether the rational layout and handle it properly;
Site File Name diagnostic: to see whether the file name of the irrational;
Web site marketing based on the diagnosis: look at its current use and promotion of the network is reasonable.

Step Two: website based on traffic analysis:
Installation of traffic statistics
Sec flow analysis,
Analysis of geographical distribution,

Step Three: Web site optimization:
Website structural optimization: the rationalization of the structure of your website to suit search engine habits
Web Page Optimization: Key layout, graphic processing.

Experience on Google ranking skill

For with the google rankings, the key is good content.  Course content can not be allowed to GOOGLE to know, that is a question of skills.  According to a lot of experience, where friends share with you a few key points:

The title and the page code <tiele> and </ title> between the characters.

At present, not just GOOGLE, and most search engines are very much concerned about it, so the design of the title tag on your web site cited in the search engine rankings are particularly important.  Therefore, the title of the design must be close to fully think of words, preferably the most important keywords into the title.  For example:

luao.y365.com I spent an afternoon of testing done on the free space, 2 free domain names with the site, but he Baidu, GOOGLE China into the “process painting”, “straw painting” “painting process wholesale “,” production painting process “and other words, it came in the first place.

For the title of it, I like this design:

Technology <TITLE> straw straw painting crafts painting wholesale export production </ TITLE>

Note: not the best title of the design of more than 40 characters, that is 20 characters.

B, Content Rating:

Tab on the page, keyword tags are no longer important search engines, google relatively current value is still relatively brief labels.  And: <META content=标签内容name=de script ion>

In the Introduction tab, we must give full play to the most critical frequency of occurrence of that word, as well as into the possible combination of words.  See Description tab the following:

<META Content=”Painting process straw straw straw painting painting painting process of national production and wholesale straw crafts painting crafts painting wholesale painting sales agent process manufacturing process painting paintings painting picture of information technology” name=de script ion>

Note: After tests showed that the label on the <META http-equiv=Content-Type content=”text/html; charset=gb2312″> above the label better.

C, page content:

The title of the design, label design, and content to be like the best match in another page, it would be reasonable to increase the frequency of keywords.

In addition, with the words can be bold (and <B> </ B>), can also be relatively larger font to highlight words.  This, GOOGLE will pay more attention to the words.

D, external connector:

As we all know, in GOOGLE Through A Web site connected to the B of the war, it means that A stands for B, one vote stood, B standing in google and points will be increased one point higher score, of course, is also conducive to the top of the .  Therefore, the site of particular importance to the external connector.  Link to talk about it, and for the friendship connection, it is best to do the GAO Pan, the matching content Link complementary.  Ha ha!

E, other strategies:

Said at the end of the case of the site.  Truly want to do a good job, or the content to do a good job, stick to your users in your site, so that marketing through the network, your users will continue to accumulate more and more traffic is so large, the flow of GOOGLE ranked the most useful.

Case:

Straw painting process http://luao.y365.com; Keywords: Process planning, straw painting, etc.

OIC club ideas http://www.oideaclub.com; Keywords: ideas

Home phone http://www.imobile.com.cn; Keywords: mobile phone software, cell phone news

Price comparison network: http://www.dududu.net; Keywords: price comparison, computer price comparison, compare cell phone prices and so on.

Google Ranking cannot come from Cheating

The previous paragraph, let me do a website to promote the client has done, the need to let me put my article on the deletion of the contents of his, and finally asked the reason, I almost fainted. He thought that the Google ranking is a method of cheating in network marketing. In the recent period, as in all Chinese search engine, type “google ranking”, I an inside page of the website appear in search results after the first day, asked related services to more and more people in these friends in, there are still many people think that Google ranking means the need to cheat. In fact, this is a wrong key, and here I explain in detail and Google ranking.

The origin of Google ranking services

In the network marketing, search engine ranking is a very important and effective method. Because it can be to a great website traffic, and these flows are relatively high-quality traffic. Therefore, in a foreign country, before the beginning of the Internet soon will have a fever of such services, and also produced a number of sites related to optimization, search engine ranking software. At the same time, Google’s rapid development so that the top Google rankings in search engines account for an increasingly important position.

Home about Google rankings only last year, the beginning, because the market had not been aware that the prices are very low. But from the beginning of this year, the service started up in China. So many network marketing scholars began to study Google, many enterprises began to provide such services. However, because Google’s algorithm has been a secret, and changing, so currently can provide the service with regular personal studio company. Probably only dozens.

Google ranking techniques to introduce policy

At present, both at home and abroad in the study of SEO ranking factors Google is said to have more than 300 kinds. But to grasp the most basic of which is nothing but a few. At present, as long as you can for your site to do a good job in the following areas, then ranked in Google’s ranking should be taken for granted. Include:

1. Content to do a good job. This is the premise of natural attractive content, be able to retain people, popular Well, of course, concerned about the search engine you.

2. Good site structure optimization. Web site structure should be optimized so that Google and other search engines easily search on OK. Details on the details later.

3. A good page optimization. Page optimization, including optimizing the page layout, page layout language processing, image optimization, etc., more details, Web site optimization is not a panacea, it is just to make your pages easier to just let Google search. General and can not be optimized through the web site can be the key word so that any Google search results in front of. For example: A sale of cosmetics, no matter how the site can not be optimized in Google type “movies” of the search results in front of the word. Therefore, cheating is not a means of optimizing web pages, Google ranking is not to optimize a single page.

4. Tags Optimization. It is easier to help search engines understand your web pages, search engines now is not so simple before, or frankly well. To design more reasonable, there are some skills.

5. External links. More than the establishment of an external connection to the Google ranking more effective. If you are able to establish in a short time a number of external connections, only show you the Link to do a good strategy, it is not cheating. Link But how to do so more effectively, and this is the issue of a number of techniques. Of course, cheating is not the same.

6. PR value. It is a cumulative process.

7. Flow. As we all know, traffic on the Google ranking is very important, if the site in the period to the rapid growth of traffic, very helpful on the Google rankings, but what does Google rank? Or for traffic, so traffic on the cheating is not so easy.

Pagerank Technology and decrypt

First: What is PageRank (page rank)
PageRank (page rank) is used to measure a Google page “importance” of a method. Title, such as in a blend of the logo, etc. Keywords logo and all other factors, Google through the PageRank to adjust results so that those more “importance” in the search results page of another site’s ranking in the enhanced, thereby enhancing the relevance of search results and quality.

Put simply, Google, through several steps to achieve the following pages in its search results pages (SERPS) in the ranking:
1) find all the pages match the search words
2) In accordance with factors such as the page title \ Keywords density level with
3) the calculation of the anchor text of incoming links of the words
4) PageRank score to adjust the results of your site’s ranking
In fact, the real site’s ranking is not as simple as the process, we will detail later on in depth.

Second: PageRank determining factor
Google’s PageRank is based on such a theory: if the B’s website A website set up to connect the link (B to A link of import), indicating that A links B value, is an “important” pages. When the B-level page (importance) is relatively high, then A page B page from the import share of a certain link-level (importance), and the average allocation to A of the Export link on the page.

Import links (also called reverse link) refers to the site links to your site, that is, we normally refer to the “external links.” And when you chain to another site, then this site is your “link to export”, that you provided to other websites this site links.

PageRank of a page reflects the level of incoming links (the importance). Therefore, in general, PageRank is a link to a site into the number and level of these links (the importance) of the decision.

Third: How do I know the PageRank score of a page
From http://toolbar.google.com download and install Google Toolbar, so that the website will be able to show that the PageRank score of. PageRank score from 0 to 10, if it can not show PageRank scores can be installed to check the version number, need to fully uninstall the old version, restart the machine after you install the latest version.

Forth: PageRank the importance of
Web site search engine ranking algorithm of the importance of each factor were ranked on their quality of information provided. However, if the ranking of factors are easy to manipulate,

How to improve website ranking in Google with SEO

At present, the Chinese Web site in the whole impact of the Internet is still relatively small, this was mainly due to the overall level of Chinese language web site (technical, content) are also caused by relatively backward, the most important performance are:

Industry knowledge: I do not know search engines to attract new users to the importance of services in search engine rankings in pursuit of “fool-related”, the purchase of a number of practical significance in fact do not have much industry Keywords.  In fact, the key word to the user to enter more and more really strong, the higher the value.  If the user can directly navigate to the product than the specific content of the site Home page of the multi-value;
Release Technology: Web pages into the Google index is very small, dynamic Web pages is still the main release mechanism, the lack of performance of the dynamic pages into static pages link mechanism;

website external link help to get traffic from Google

Users often reflect this: my site has been submitted to Google for a long time, how is it can not find my website? Some of the search engines are not familiar with the working principle of the people even think, just do a web page, upload it to your site space, search engines will automatically landing.

With regard to the latter can make an analogy, as if a person becomes self-born orphans, and they have been alone and not contact with any person, but suddenly one day angry that why no one knew me! ? The same site, you do not carry out publicity and promotion, its vast network of like an island of the sea, was found virtually no opportunities.

The former situation is slightly better, at least know the site to be submitted to Google, this approach may be effective in a few years ago, but not enough now. It can be said that web link is the basis of the existence of search engines. From the principle of full-text search engine can be seen, according to search engine * Tracking the link between the Web site to find information on web sites and web pages to crawl, and if sites are independent of each other, the search engine’s efficiency, the breadth of the information provided and quality will be greatly reduced.